Plaid Summer Tour
Saturday, August 2, 2008

You are your brand.

Now there’s a guy with a call to action. Snapped quickly as we walked by with an iPhone was one of the people in the ‘old’ Vegas casino area responsible for saving Vegas and mankind, possibly in that order. He’s probably known as ‘The Jesus Guy’ by locals. The sign in his right hand has a list of everyone Jesus hates. The usual suspects like: Homosexuals, Muslims, bloggers, etc. Say what you will, but the overall messaging is direct. And with two foot letters, he didn’t have to shout a single word. (He also had Jesus schwag like flyers and shirts.) Always be branding people!

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