Plaid Summer Tour: things that would not be possible at most companies

Monday, July 20, 2009

things that would not be possible at most companies

The first day of PlaidNation could really not have been better. We kicked off the day at the Ford Test Track. For real. We were escorted through top secret areas with camouflaged cars and tented buildings where the future is being invented. We were assigned two race car drivers - Jerry and Dale. (We assume that to be a test driver for Ford, you also need to sport a race car driver-like name.) And then we were given exclusive access to one of the Ford test tracks to shoot unbelievable footage of the PlaidNation tour vehicle.

If that wasn't enough fun, we met some of Ford's communications team, including world famous @ScottMonty. We even ran into @CatchUpLady in the Ford cafeteria, shot some really fun photos of both of them, and did some cool video interviews.

The entire experience was as easy as pie. Chocolate Pie with whip cream on top. In our business, we shoot footage and photos at a lot of companies across all industries, all over the country. It's rare that things go this smoothly, or that all departments are seamlessly welcoming.

Everyone we met, everywhere we went, we were greeted with Ford awesomeness. Smiles, pride and a care for what they're doing. Not a single "we can't do that" or "this won't be possible." In fact it was nothing but "how can we make this great?"

That's inspiring, refreshing and energizing to see at a company of Ford's size. It's no wonder that they're coming out on top in Detroit - their people are clearly making a difference.

Thanks Ford, for a wonderful sendoff and the most luxurious PlaidNation tour vehicle ever!

Labels: detroit, flex, ford

posted by darryl ohrt at 4:34 PM

1 Comments:

At July 22, 2009 7:41 AM, Scott Monty said...: You guys rock! The car looks fantastic and we were so glad you got to spend some time at Ford. Drive safely and have a great time!